Lists

Whether you're sending email or direct mail postcards, your customer relationships are the lifeline of your business (and nobody knows that better than we do). That’s why we have an intuitive set of tools to help you build and manage your customer information quickly and easily. There are three different help categories within the Lists section:

  • Upload & Manage Lists: Learn how to upload, manage and grow your mailing list.
  • Grow Your List with Opt-in Forms: Use the free Opt-in Form Wizard to make it easy for visitors to your website or blog to join your list.
  • Use Segments to Build Targeted Lists: Use the Segments tool to create targeted lists, setup split tests and run exclusions / suppressions.
  • Best Practices: Learn how to best grow and manage your mailing list.
Follow the links below to learn more about each topic.

Want more resources? Click here to access our free guides.

  • Creating & Managing Lists

    The video & text help linked below details how to use the tools found within the Mailing Lists section of VerticalResponse. These video demos and text tutorials cover how to create and manage lists within your account. You'll learn how to:

    • Upload a List - Move your list from your computer to your VerticalResponse account.
    • Import Contacts - Are some or all of your contacts in a Gmail, Yahoo or Hotmail address book? Learn how to import them directly to your account.
    • Manage Records - How to edit, manipulate and delete data once you get it into your account.
    Follow the links below to go directly to video or text help. And don't forget to look over our Grow Your List section to learn how to use our Opt-in Form Wizard and our Build Targeted Lists section to learn how to use the Segments tool.

    Want more resources? Click here to access our free guides.

  • Opt-in Forms

    The Opt-in Form Wizard allows you to build free signup forms for a website or blog so that vistors may join your mailing list. These video demos and text tutorials will show you how to:

    • Build a Form - Learn how to use the provided wizard to build a form, connect it to a list in your account and customize the opt-in confirmation email.
    • Add the Form to Your Site - Use our provided HTML to add the form to your website.
    Follow the links below to go directly to video or text help. And don't forget to look over our Build Targeted Lists section to learn how to use Segments tool and our Create & Manage Lists section to learn more about creating and managing your lists.

  • Segments

    This section covers how to use the tools found within the Segments section of VerticalResponse. These video demos and text tutorials show how to create targeted lists using any data in your account. You'll learn to:

    • Create Targeted Mailing Lists -Use any data in your account to target specific groups of customers and subscribers.
    • Setup Split Tests -Split a list (or lists) into multiple, randomized lists to test changes in content and timing.
    • Run Exclusions -Exclude one group from another group to ensure you don't accidentally send an email to the incorrect set of people.
    Follow the links below to go directly to video or text help. And don't forget to look over our Grow Your List section to learn how to use our Opt-in Form Wizard and our Create & Manage Lists section to learn more about creating and managing your lists.

    Use our free Segmenting guide to get started! Click here

    Want more resources? Click here to access our free guides.

  • Best Practices

    Your list is the foundation of your email marketing program. You obviously can't send an email out if you don't have a list to which to send it, but you also can't get the most from your marketing if you don't take good care of your list.
    Take a look at the webinars and articles below to learn more about building and managing your mailing list. And don't forget to learn how to Upload & Manage Your Lists, Grow Your List w/ Opt-in Forms and Use Segments to Build Targeted Lists using our tools if you don't already know how.

    Want more resources? Click here to access our free guides.

Get Started with Video Tutorials


Lists Video Tutorials